160 / 522
Conclusion
Selective distribution agreements have gained importance with
Communiqué No. 2002/2, Communiqué No. 2005/4 and Communiqué
No. 2008/2. The effects of the selective distribution system, where re-
sellers who meet the relevant criteria and the variety of products that
are limited may vary due to several factors in competition. The restric-
tions introduced in selective distribution provide for gaining efficiency
in the relevant market on one hand, while on the other hand, they may
have negative effects on competition depending on market conditions.
Therefore, collectively evaluating the positive and negative effects of
the restrictions imposed by the selective distribution on a case-by-case
basis is important.
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