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MISCELLANEOUS
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Amendments to Law No. 4250 on the Monopoly of Alcohol
and Alcoholic Beverages
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Att. Naciye Yilmaz
Law No. 4250, on the Monopoly of Alcohol and Alcoholic Beverages
(“Law”), has been amended by Law No. 6487 Amending Certain Laws
and Decree Law No. 375 (“Amending Law”). The amendments and their
effects shall be the subject of this article.
Amended Provisions
The Amending Law modifies the 6th, 7th and 9th Articles of the
Law, while Articles 19 and 28 have been abrogated and a temporary
article has been added to the Law. Within this framework, Article 6
stipulates general regulations/limitations on the sale and promotion of
alcoholic beverages. Administrative fees arising from non-compliance
with Article 6 are set forth in Article 7 and Article 28 of the Law has been
abrogated accordingly. Article 9 covers the license for selling alcoholic
beverages and the temporary article stipulates certain regulations on the
enterprises where alcoholic beverages are sold or served. Article 19 has
been abrogated accordingly.
Regulations on the Promotion of Alcoholic Beverages
Pursuant to Article 6 of the Law, advertising activities and promotions
aimed at consumers shall under no circumstances be conducted.
Therefore, advertisements in visual or print media vehicles or on the radio
are prohibited.
It should be noted that Article 24 of the Regulation Pertaining to
the Procedures and Principles on the Sale and Service of the Tobacco
Products and Alcoholic Beverages, published in the Official Gazette
dated 07.01.2011 and numbered 27808 prohibits advertisements of
alcoholic beverages on television, cable TV and the radio. However, with
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Article of June 2013